Fred Roses Box

CHF 8.40 CHF 9.00
Light TasteAdditive-Free

It's almost the same blend as Fred Jaune, with increased filtration and different densities of tobacco inside the tube for a lighter and smoother taste. For this low-nicotine product, we really wanted to keep the initial "kick" of our cigarette; this has required lots of trials and errors, which have been "worth it" as Fred Roses are now our best-selling cigarettes.

The number of details involved in the construction of this cigarette is much greater than you think: paper, filter, tobacco density, porosity, and filtration are key parameters we have now mastered to offer you the perfect unadulterated flavour.

The Taste

Light: 6mg, The blend is identical to Fred Jaunes for a perfectly balanced taste

Additive-Free

Unadulterated tobaccos free of additives

Tobacco origins

40% Africa, 30% Latin America, 15% USA, 10% Turkey, 5% Europe

The Blend

A mix between American and European Blend : 65% Virginia, 22% Burley, 13% Oriental,

Cigarette Construction

The big difference with Fred Jaunes happens at the "maker" level where filtration, ventilation, perforation and tobacco densities inside the paper rod have been adjusted to offer a "lighter" smoking experience

Packaging format

Flip Top Box with 20 cigarettes

The world doesn’t suffer from a lack of opinions, it suffers from too much certainty.

We rush forward, speak louder, double down.
But how often do we stop and ask:
“What if I’m wrong?”

Voltaire called certainty absurd.
Nietzsche called it a kind of madness.
We just call it dangerous.

 

What sparked the idea?

It was born after watching the now-infamous meeting between Trump and Zelensky at the White House. What played out on screen felt less like diplomacy and more like theatre: scripted, rigid, with no space left for doubt or dialogue. Certainty had won. And with it, war marched on.

Yes, the “brain” on the front panel is a clue. You probably know whose it is.
A nod to the role blind confidence plays in shaping our world.

Doubt isn’t weakness.

Doubt is clarity, curiosity, and courage.
It’s how we stay awake in a world that wants to sleepwalk through complexity.

That’s why Hamlet’s skull takes center stage.
"To be or not to be”, the most iconic expression of doubt, of questioning existence itself.

 

In the background we depicted a crumbling city.

The ruins of a world led by those too sure of their own convictions.

And scrawled amidst the chaos:
“Life – could be – beautiful.”

Part regret. Part hope.
A message for those who dare to question.

This is more than packaging.
It’s a conversation piece. A provocation. A mirror.

YOU WANT TO KNOW MORE?

Tobacco products can only be delivered to Swiss postal addresses.
German customers can shop all our products at thefredkiosk.DE

In June 2024, Fred becomes "the world company" and will ship all non-tobacco products WORLDWIDE!

Link to your shipping policy.

Fred - Swiss company with a twist

Our products fall below your expectations e.g. defect (always possible), taste (less chances), simply drop us a line and we will send you a postal return slip and reimburse you!
No small prints : satisfaction guaranteed!

Link to your returns policy.

No Hassle returns